How To Make $300/mo Selling Simple Websites
from someone’s real-life experience
When I first came across this business model, I was skeptical.
$300/month per client for a simple website? It sounded insane.
But was it?
Today’s story is a real case study from Jason Wardrop, who makes money selling GoHighLevel websites to clients for monthly recurring revenue.
The business model itself is super simple:
- No marketing skills needed
- No experience required
- Best of all, no design skills needed
When I saw the simplicity of the business model, I knew I had to write a case study on it.
The $300/month Business Model
The concept is simple:
1. He first finds a business owner.
It could literally be any business owner — a massage therapist, a dentist, a chiropractor, a makeup artist, or any other type of business.
The way you choose to find these businesses depends on your comfort level.
You could try:
- Walking up to business owners in your area
- Sending emails to their addresses listed on Google My Business or Yelp
- Joining Facebook groups in your area
- Exploring freelance platforms like Fiverr and Upwork
But what exactly does Jason do to get his clients?
For Jason Wardrop, it was ads, but that isn’t necessary when you’re just getting started.
At the start of this business, it’s less about the volume of leads you get and more about the quality.
2. He then charges $300/mo for simple websites
It might sound crazy to think that real people would pay $300 for simple websites.
I mean, if they were so easy to make, shouldn’t these businesses be creating them?
Well, you’re wrong.
Simple doesn’t always mean convenient, and business owners value convenience.
These owners are so busy managing day-to-day activities that generate revenue for their businesses that they welcome a little convenience to make these activities much more seamless.
This simple website is an example of how providing ease and convenience can drive results. Jason builds his websites on GoHighLevel, and with this website builder, it’s not just about creating the site — it’s about getting the websites to convert visitors into leads and sales, which is why clients pay him $300/month.
To get started, he’s able to create these websites for free using GoHighLevel’s 14-day trial.
Once he landed his first client within those trial weeks, he could then afford to pay for the first month’s subscription.
So yes, if you’re serious about this business, there’s no need to pay for GoHighLevel out of pocket upfront.
Creating the website
]Once he signed up for GoHighLevel’s free trial, the next step was to create his first website using pre-designed templates.
These templates were ready-made websites created by GoHighLevel, tailored for specific businesses such as:
- Real estate
- SaaS businesses
- Spa owners
- Dentists, and so on.
All he had to do was select a template, and it would be imported into his dashboard. From there, it was super easy to customize a few details on the website to suit the specific business.
These details included:
- the business name
- the business logo
- their phone number and any other specific information.
Building The Selling point of his Simple Website
The truth is simple: a website means nothing if it doesn’t generate leads and sales for these businesses.
Because honestly, anyone can set up a website using the many website builders available today.
But what really sells the website to businesses are the add-ons you can include within GoHighLevel.
The purpose of these add-ons is to help businesses get more leads, appointments, and sales.
One thing worth noting about the add-ons Jason sells is that they’re perfect for businesses that already have their profiles on Google My Business, as they help optimize how they attract customers from Google.
To him, more customers meant more money for the business, and more money for the business means more revenue for him.
Here are some examples of the add-ons Jason uses on his simple website:
The Reviews Add on
Think about it: when we search for a business to buy services from on Google, we subconsciously look for reviews on these businesses.
Even Google favors businesses with good reviews and ranks them higher in search results.
But guess what? Many of these businesses don’t even have websites, let alone a website with reviews.
So by adding the reviews widget to your pre-designed GoHighLevel templates, you immediately enhance its selling point.
GoHighLevel even shares a tutorial on their website on how to build these websites with review widgets on their YouTube channel.
With this feature, businesses can easily redirect their customers to their website to leave reviews, which show up on Google.
The craziest part is that Jason uses AI to fully automate this process by automatically sending Google review requests to people who buy from these businesses.
This is a major selling point because some software companies charge hundreds of dollars for this review automation feature alone.
Auto Missed Call Text-Back Feature
This feature is yet another selling point Jason offers his clients. It allows AI to automatically text anyone who calls the business from its Google My Business profile.
Many of these businesses struggle to keep up with the volume of incoming calls, and as a result, valuable leads worth thousands can be lost.
This automation feature is an easy sell, enabling businesses to automatically follow up with otherwise missed leads.
The text is usually simple, like:
“Hey, this is [business name]. I saw that we just missed your call — how can I help?”
And just like that, you’ll have won back a nearly lost lead for the business.
My Thoughts about this Business model
Is this website really worth $300/month?
- Well, The website alone, no!
- The website with these two automation features, absolutely.
By helping these businesses make more money, Jason can charge $300/month to manage this automated website on their behalf.
How To Start Something Similar
To make $300/month per website, you need to find the right clients who see the value in what you’re offering.
Look for businesses that already have
- a Google My Business profile
- and appear in search results for other locations
- but are lacking reviews or a proper website.
Find their contact information, such as an email, phone number, or business address, and reach out to them via their contact details, or in person if they are nearby.
Offer to create a website for them for two weeks using GoHighLevel’s free trial, and show them how it can help them get more reviews, which in turn boosts their ranking on Google and generates more leads.
Then, pitch your $300/month fee if they want to keep the website.
Also, you can explore other selling points of GoHighLevel to further increase the value your website offers.
Conclusion
Jason Wardrop is a genius for building his business around a popular business model with such irresistible offers.
Plus, GoHighLevel comes with a 14-day free trial to test out this business model in case you’re feeling skeptical.
But guess what? I found a link to an extended 30-day free trial for anyone looking to get started on a more flexible timeline.
You can click here to get started with their extended 30-day free trial today.
Also, remember to follow me for more real-life side hustle case studies. See you soon!
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